#DataMarketing

Big Data & Analytics for Marketing Summit

Drive Marketing Effectiveness & Prove ROI From Your Customer Analysis

New York, 2017

Tickets & Pricing

Why
Attend

The Big Data & Analytics for Marketing Summit will explore how businesses are deriving real value from marketing, customer and business information. Take control of your data and see how embracing Big Data can drive better results within marketing.

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Our
Speakers

Boasting a speaker line-up diverse in both industry and expertise the 2017 summit promises to be the best yet! Have something to share? Contact Tyler Lettich for information on becoming a speaker. 

  • Andrea DeWerd

    Assistant Director, Marketing

    Penguin Random House
    Penguin Random House
  • Cory Reeves

    Strategic Initiatives & Marketing Analytics

    McGraw-Hill Education
    McGraw-Hill Education
  • Alex Vayner

    VP, Data Science

    Equifax
    Equifax
  • Bharti Rai

    Director, Commercial CRM

    Bayer HealthCare
    Bayer HealthCare
  • Anthony Miyazaki

    Director, Marketing

    FIU
    Florida International University
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The
Schedule

Big Data has already proven to help marketers reach and engage with consumers in new ways. With so much consumer information and prospect data now available, organizations embracing data analytics and metrics are seeing improvements in the performance of their campaigns. 

Topics covered include:

  • Using Data to Drive Consumer Engagement
  • Organizing for Customer Data Management
  • User Level Web Analytics Across Multiple Platforms
  • Cognitive Science to Drive Customer Targeting
  • Big Data & Marketing Modelling
  • Data Science for Customer Lifecycle Management
  • Mobile Marketing Analytics
  • Consumer Behaviour Tracking

Click here to register today

The
Venue

Sheraton New York

The Sheraton New York Times Square Hotel is ideally located between Central Park and Times Square in the Midtown business and entertainment district. 

Reserve your discounted room here for only $379/night.

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Executive Summary

Big Data & Analytics for Marketing Summit

December 11 & 12, New York, 2017

Drive Marketing Effectiveness & Prove ROI From Your Customer Analysis
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