Business Analytics Innovation Summit

May 15 & 16, Chicago, 2017

The Schedule

*Please note, this is subject to change

Can't make a session? All content will be available post-summit on-demand.

  • Business Analytics Innovation
  • Marketing Analytics

Day 1

08:00

Registration & Light Breakfast

08:55

Chairperson Overview

10:30

Coffee Break

Business Analytics Innovation

11:30

Predictive Policing: How Police Departments are Using Data as a Leveraging Factor to Fight Crime & The Future of Data-Driven Policing

Sabih Khan — Intelligence & Crime Analysis Officer at Skokie Police Dept, Spec Ops

12:00

Deep Learning Primer for Business Leaders

Alfred Essa — VP, Research & Data Science at McGraw-Hill Education

12:30

Lunch

14:30

Data Science & Machine Learning to Improve the Customer Experience

Jan Neumann — Director, Technical R&D at Comcast

15:00

Data and the Business: Speaking the Same Language

Pallas Horwitz — Lead Data Scientist at Mayvenn

15:30

Coffee Break

16:00

Bridging the Gap Between IT & Business

Industry Leaders — Panelists at IE.

Marketing Analytics

11:30

Driving Decision-Making in your Business with Analytics

Greg Cochara — VP, Sales Operations at FMG & The Onion

12:00

Powering the Ultimate Driving Experience by Big Data: Analytics & It’s Platform

Jeff Hamilton — Head of Consumer Insights at BMW Group

12:30

Lunch

14:00

Multi-Channel 101

Andrew Brinckerhoff — Assoc Mgr., Digital Analytics at Astellas

14:30

Cross-Channel Marketing & it's Pitfalls

Dominic Williamson — Lead, Marketing Science at Facebook

15:00

Layering Insights on Automation: How American Express Customer Marketing uses Big Data Infrastructure to its Advantage

Eric Callahan — Dir., Performance Analytics at American Express

15:30

Coffee Break

16:00

Panel: Using Analytics to Track Offline Marketing

IE. — Panelist at IE.

17:00

Networking Drinks

Day 2

08:00

Registration & Light Breakfast

08:55

Chairperson Overview

10:30

Coffee Break

12:00

Lunch

15:00

End of Summit

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