The Multi-Faceted CFO: Adding Value from Many Angleby David Israel
Chief Operating Officer & CFO
Numbers may be the language of business, but a CFO today cannot be just about the numbers. The role now must go beyond managing the budgeting process, accounting for all of the transactions, and reporting results—a great CFO needs to be the CEO’s business partner, not just financial partner. I know of what I speak: I’ve been a CEO/President/COO in my career and have had CFOs or SVPs of Finance and Accounting report directly to me. I know what makes for a high-value CFO and now that I’ve evolved into an expanded CFO role myself, I know what my boss and Board really want and need from me. It’s about striving to make every business decision better and creating business value. That takes a certain amount of time, energy and effort + mindset to move beyond the more traditional CFO role and into a role as the CEO’s most trusted business partner. It’s a proactive role, not a reactive one.