Director, Innovation, China
Connect on LinkedIn
Georgia Guo is Innovation Director of McDonald’s China, leading innovation strategy and projects. She was previously Innovation Strategy Director of China Industrial Design Institute and IDEO China Marketing Director. Her expertise focuses on experience design strategy and business model innovation which targets to balance short term and long term interest. She is an advocator of human-centeredness and intrapreneurship. Having been one of the most widely read columnists of Forbes China, she is also an active business writer and mentor of young designers. She holds an executive management Diploma of Strategy and Innovation from the University of Oxford.