Surefire Sales Academy
Presentation: Strategy Implementation Versus Execution
Robert Heaton is Managing Director of Surefire Sales Academy, an Australian based business that specialises in training and coaching sales professionals in the technology industry https://www.surefiresa.com. Surefire is headquartered in Australia but has operational presence in New Zealand, Singapore, North America, Canada and United Kingdom. Robert is a veteran of the technology industry having spent almost 30 years in a variety of Sales, Sales Management and Executive appointments around the world. Starting in the UK, Robert pursued a Sales role with leading ERP software company SSA (now INFOR) before being moved to a similar role in Australia. From there Robert was recruited into SAP where he was responsible for Product Management and Sales Operations for Australia and New Zealand.