Head of Game and Market Development Strategy
Presentation: A consumer led approach to strategy design in a changing landscape
Nicole Adamson is Head of Game and Market Development Strategy at Cricket Australia. She is responsible for implementing a robust strategic planning process to develop the National Game and Market Development strategy supporting the Cricket Australia Vision of growing participation substantially and inspiring the next generation of players and fans. Previously Nicole held Head of Strategy roles within Medibank Private and a variety of Management roles within the sports sector.