Director of Digital Innovation & Strategy
Presentation: Fireside Chat with Aetna Brand Innovator
Daryl Drabinsky is Director of Communications, Digital Strategy at Aetna where she leads digital strategy, innovation and analytics within Aetna's communications organization. Prior to Aetna, she led digital communications at DLA Piper and White & Case. Her work building digital capabilities in traditional industries has led to award-winning results, including recognition from the Financial Times and Legal Marketing Association. She was named to Brand Innovators' '40 under 40 Brand Marketers' List and Wharton Magazine's '40 Under 40 Alumni' in 2017.
An accomplished business leader and strategic marketer who combines left brain creativity with strong right brain analytical discipline, Daryl drives cultural change in organizations by engaging and influencing diverse stakeholders with innovative ideas and analytical tools. Daryl is skilled at building and leading multi-disciplinary teams and partnering with P&L leaders to deliver results that impact the bottom line.