Monetizing AI and IoT at Scaleby Brian Hull
Global Head of Creative Labs
IBM Watson Advertising
A great deal of buzz has been happening lately around the future of AI and IoT, yet few examples exist on how we can insert these experiences into consumer’s lives in meaningful ways, at scale. Additionally lacking are robust examples of meaningful monetization of branding or advertising within these experiences.
In this presentation, we will be reviewing key challenges and pragmatic opportunities of these nascent technologies through the lens of B2C, B2B and B2i (the individual). Audience participation will be key, so come prepared to engage.